Airtel Payments Bank has appointed Dhiraj Sharda as its new chief digital officer ahead of the full launch of the digital banking service throughout India. In his new role, Sharda will be responsible for product development, digital delivery and digital marketing platforms for Airtel Payments Bank. Prior to his role with Airtel, Sharda spent 15 years working for companies in Silicon Valley, including serving as director of product management for Visa. He has also held positions at AT&T and more recently served as director of product at IAC, the parent company of Expedia, Match and Tinder.
After several test runs in cities across India, Bharti Airtel Bank is scheduled to roll out countrywide by the end of January and plans to develop a nationwide network of at least 3 million merchant partners, including smaller vendors serving rural areas.